One of our assistants posted about Brand New on acemicaylak, which is the mother blog of Sabancı University VACD students. I knew about Brand New from logodesignlove’s post, 10 successful logo redesigns. Brand New is a division of UnderConsideration, and its sole purpose is to chronicle and provide opinions on corporate and brand identity work, focusing mostly on identity design and a modest amount of packaging. Brand New covers redesigns and new designs.
Brand New has become a very active reflection of the world of corporate and brand identity.
As long as corporations, non-profit organizations and consumer products keep changing or are being introduced into the market they claim to be there to post opinions.
Below are a few of my favorite redesigned logos. Click on the images to read more on Brand New.